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IPVAD-XR

INTERNATIONAL PROGRAM IN VISUAL ARTS, DESIGN & XR

 

Interntional Program in visual Arts & Design & XR -Career X creator X

Course Duration: 3 Years (864 hrs)

IPVAD-The Best Visual Arts and Design Program, which is  identified as a perfect career option for career-oriented students. The learning of every semester is assessed by an industry-standard evaluation methodology. International program in visual arts & Design course is a gateway to creative expression and innovation. It empowers students to bring stories to life through animation, film, digital art, and design, blending imagination with cutting-edge technology. 

Media and Entertainment courses: Who can do this course?

This program is for anyone who has completed 10+2. Or also, for those that want to enter the media and entertainment sector. This course nurtures artistic talent, sharpens visual communication skills, and encourages original thinking. By exploring the power of visuals in shaping culture and influencing emotions, students become the visionary creators of tomorrow’s media landscape—ready to inspire, entertain, and make an impact on the world through the art of design.

Get trained the way real studios work.
Co-curated programs with leading production

houses and delivered with active industry
involvement.

Work on live briefs, real projects and
mentor-led sessions.

Earn studio-endorsed credentials and build a portfolio that’s job-ready from day one.

Hands-on, project-led learning approach
through live industry assignments

EMPOWERING YOU TO GO
BEYOND MASTERING TOOLS.

Two future-forward pathways empowering you to
shape your own creative future, whether in studios or
as an independent creator.

For those who dream of turning ideas into original creations.

Learn to build, pitch and showcase your own IPs.

Collaborate with mentors, artists and creators from the MAAC network.

Access MAAC’s exclusive Research & IP
Development Track.

Hands-on, project-led learning approach through live industry assignments.

PROGRAM STRUCTURE

SEMESTER 1

Introduction to AVGCXR & Industry Trends
  • Advanced Graphic Design
  • Digital Publishing
  • Product Mock-up for Advertising
  • Concepts of UI and UX Design
  • UI and UX Design
  • Gen AI for Imagery
  • Branding Case Study
  • Essentials of Digital Design
  • Digital Design
  • Web-Based Content Creation
  • Vector Graphics & Illustrations
SOFTWARES

• Photoshop
• Illustrator
• InDesign
• Dimensions
• Figma/XD
• Canva
• ChatGPT

• DeepSeek
• Leonardo AI
• Midjourney

• Express

SEMESTER 2

Essentials of Video Production
  • Basics of Motion Design
  • The Art of Video Editing
  • Essentials of Sound Editing
  • Gen AI for Video Production
  • Fundamentals of Visual Design
SOFTWARES

Lightroom
Storyboarder
Premiere
Firefly

Audition
ComfyUI
After Effects

Sora
Runway ML
Elevenlabs

SEMESTER 3

Fundamentals-of-3D-Content-Design
  • Introduction to 3D World
  • 3D Design
  • Introduction to Texturing
  • Fundamentals of CG Lighting
  • Lighting & Rendering in V-ray
  • Hierarchy, Connections & Character Set-up
  • Introduction to 3D Animation
  • Dynamics & FX
SOFTWARES

3dsmax

V-Ray

SEMESTER 4

Advanced-3D-Content-Design
  • Introduction to Maya
  • 3D Modeling
  • PBR Texturing
  • Advanced CG Lighting
  • Prop & Character Setup
  • Lighting & Rendering in Arnold
  • 3D Animation
  • Particles, Dynamics & Advanced Effects with Bifrost
SOFTWARES

Maya
 Substance 3D Painter

SEMESTER 5

XR-and-Immersive-Content-Design
  • Hair Grooming with XGen
  • Digital Sculpting & Advanced CG Modeling
  • Cloth Simulation and FX
  • 3D Photogrammetry Workflow
  • Visual Design for Games
  • Game Level Design
  • Unreal Engine for Content Creators
  • Design Thinking for Immersive Media
  • Introduction to Augmented Reality & Virtual Reality
SOFTWARES

Motion Builder
Maya
Marvelous Designer

Substance 3D Sampler
Unreal Engine
3D Equalizer

Zbrush

SEMESTER 6

VFX-and-Creator-Economy-Essentials
  • Introduction to Procedural FX
  • Introduction to Pyro and Fluids FX
  • Introduction to Rotoscopy
  • Camera Tracking and MatchMove
  • Advanced Compositing
  • Video Editing and Color Grading
  • Creator Economy Essentials
SOFTWARES

Houdini
 Silhouette FX

Mocha
Katana

Nuke
Davinci Resolve

SEMESTER 1
  • Hands on studio briefs, teams, deadlines, revisions, and approvals.
  • Use Gen AI for faster ideas, with ethical use and limits.
  • Build strong branding and logos, avoiding common mistakes.
  • Follow pro workflows: feedback, files, versions, and problem-solving.
  • Design for print, digital, social, and packaging using mockups.
SEMESTER 2
  • N.A
SEMESTER 3
  • 3D Pipeline: Mastering departmental workflows and deadlines.
  • Asset WOrkflow: Creating production-ready assets without errors.
  • Scene Optimization: Using proxies, LODs, and instancing for performance.
  • LookDev & Lighting: Cinematic lighting using practical references.
  • Animation: Transforming storyboards into shots with clear body mechanics.
SEMESTER 4
  • Studio Workflow: Execute professional workflows from modeling to final texturing.
  • Asset Optimization: Build optimized, production-ready assets with clean topology.
  • VFX Integration: Master CG-to-plate matching through lighting and LookDev.
  • Performance Driven Animation : Create story-driven performances with precise body mechanics.
  • Gen AI Integration: Leverage Gen AI for rapid ideation and production optimization
SEMESTER 5
  • N.A
SEMESTER 6
  • Matchmoving: Tracking cameras and complex motion for production footage.
  • Plate Prep: Mastering high-level rotoscoping, clean-up, and keying.
  • FX Integration: Blending FX elements seamlessly into live-action shots.
  • Color Management: Using accurate LUTs and color space for CG compositing.
  • Career Ready: Building a professional showreel with technical breakdowns
Module 1: Freelance Fundamentals & Gig Economy
  • Explore creative career pathways.
  • Identify strengths and niche.
  • Build job-ready portfolios.
  • Learn pricing and client skills.
  • Practice professional ethics.
Module 2: Studio Setup & Project Management
  • Set up a production-ready workspace.
  • Adopt the production workflow.
  • Master project management basics.
  • Work effectively in teams.
  • Develop a deadline-driven mindset.
Module 3: Project Pitch & Client Readiness
  • Decode creative briefs with ease.
  • Pitch creative projects with clarity
  • Confident presentation across pitches.
  • Professional feedback management.
  • Master portfolio presentation strategies.
Module 4: Personal Brand & Network Building
  • Build a strong professional identity.
  • Use online platforms strategically.
  • Professional Network building
  • Plan long-term career growth.
  • Master remote and hybrid teamwork
Module 5: Entrepreneurship & Creator Mindset
  • Navigate the creator economy ecosystem.
  • Adopt a value-driven creative and business mindset.
  • Explore monetization and revenue frameworks.
  • Safeguard intellectual property and creative assets.
  • Manage finances for long-term sustainability.

IPVAD

(International Program In visual Arts & Design)

Career Options

“Our program equips you with the practical experience, industry insights, and creative mastery needed to pursue the most sought-after careers in today’s fast-evolving creative landscape.”

 

IPVAD page

• 3D Modeler • Texturing Artist • Lighting Artist • Render Wrangler
• 3D Animator • Rigging Artist • 3D Generalist • 3D Visualizer
• Game Artist • Product Modeling • Look Dev Artist
• CG Layout Artist • 3d Character Modeler • Texture Artists in 3D Animation
• Game Development • Character Designer • Scene Designer
• Architectural Visualization • Concept Artist

• Rotoscopy Artist • BG Prep Artist • Layout Artist
• 3D Camera Tracking Artist • VFX Compositor • CG Compositor
• Motion Design (2D) • FX Artist • Pre-Visualization Artist • Look Dev Artist
• Rotomation Artist • Video Editor • VFX Artist

• Video Editor • Graphic Designer • UI & UX Designer • Social Media Designer
• Channel Packaging • Media Packaging • Mobile Content Designer
• Template Designer • Designer for Interactive E-learning • Product Designer
• Interaction Designer • UX Researcher • Illustrator • Environment Designer
• Comic Book Artist • Environment Artist • Grooming Artist • Web Designer
• Digital Designer • Digital Content Developer

Why Choose IPVAD?

The IPVAD (International Program in Visual Arts & Design) course at MAAC combines creativity, technology and practical learning to prepare students for careers in the Media & Entertainment industry. Students develop skills in 3D Animation, VFX, Graphic Design, Digital Illustration, Motion Graphics and Digital Content Creation through hands-on projects and industry-focused training.

IPVAD helps students build a strong creative portfolio while developing the technical and artistic skills needed for professional opportunities in Animation, VFX, Gaming, Film, Advertising and Digital Media. It’s an ideal career-focused program for aspiring visual artists and digital creators.

Explore the IPVAD Program at MAAC Marathahalli

Confused about choosing the right Visual Arts & Design course? Our career counsellors at MAAC Marathahalli can help you understand the program, career opportunities and the right learning path for your goals.

Want to experience the course before enrolling? Book a Free Demo Class and discover what you can learn through practical, industry-focused training.

Join IPVAD – International Program in Visual Arts & Design and take the first step towards your creative career.

Call MAAC Marathahalli today to speak with our career counsellors.

Get in Touch

+91 8095841849 |+91 8971807639

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